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Lockwood Publishing | Avakin Life, the metaverse, and games as social media

LevelUp
Lockwood Publishing | Avakin Life, the metaverse, and games as social media
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Oliver Kern, Chief Commercial Officer at Lockwood Publishing, who are behind the hit mobile game Avakin Life, joins Melissa Zeloof to discuss the challenges of building a “virtual world” game (how does one integrate a live music concert from a real life pop star into a mobile game?!), how they scaled their daily active users to 1.5M, the metaverse, and games as the new social media.
Brought to you by ironSource / Melissa Zeloof of LevelUp