Zeptolab | Balancing Ad Monetization with User Experience

Episode 8 September 03, 2018 00:20:54
Zeptolab | Balancing Ad Monetization with User Experience
LevelUp
Zeptolab | Balancing Ad Monetization with User Experience
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Show Notes

Jane Anderson, Head of Ad Monetization at Zeptolab, shares how she’s seen the game industry change over the last few years, provides insights on how to successfully balance user experience with ad monetization, and discusses the huge potential for brand advertisers in the gaming space. Read the edited highlights here: https://www.ironsrc.com/podcasts/balancing-ad-monetization-with-user-experience/

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