Kongregate | The Monetization and Marketing Loop

Feb 07 2018 | 00:27:27

00:00 / 00:27:27

Show Notes

Tune in to hear how Jeff Gurian, VP Ad Monetization and Marketing at leading game publisher Kongregate, views the monetization and game marketing loop, what's going to happen to user acquisition, and whether we're going to see more major game companies invest in TV. Read the edited highlights here: https://www.ironsrc.com/podcasts/the-monetization-and-marketing-loop/

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