Paula Neves, Product Manager at Square Enix, breaks down the principles behind behavioral economics and how they can be applied to monetize free-to-play games...
Yevgeny Peres, VP Growth at ironSource, explains why game developers just look at growth as a funnel and not a loop, how he came...
In this episode of the LevelUp podcast, Mike Taramykin, CEO at HypGames, sits down with our host Melissa Zeloof, VP Marketing at ironSource. They...