Social Point | Transitioning to an In-App Bidding World

Jun 06 2019 | 00:18:19

00:00 / 00:18:19

Show Notes

Sofia Gilyazova, Ad Monetization Manager at Social Point, talks everything in-app bidding - from challenges and drawbacks to benefits and brands coming on board. Read the edited highlights here: https://www.ironsrc.com/podcasts/transitioning-to-an-in-app-bidding-world/

Other Episodes

Episode

March 03, 2022 • 00:42:05

Playmint | Blockchain Gaming, Pt 2: Community Building

We’re back for the second episode of our blockchain gaming mini-series - this time we’re exploring how online communities are set to shape the...

Episode 8

October 08, 2020 • 00:28:32

Lockwood Publishing | Avakin Life, the Metaverse, and Games as Social Media

Oliver Kern, Chief Commercial Officer at Lockwood Publishing, who are behind the hit mobile game Avakin Life, joins Melissa Zeloof to discuss the challenges...

Episode 17

October 02, 2019 • 00:31:09

Square Enix | Behavioral Economics in Games: Monetizing Tightwads, Spendthrifts, and the Unconflicted

Paula Neves, Product Manager at Square Enix, breaks down the principles behind behavioral economics and how they can be applied to monetize free-to-play games...