Jam City | How to Secure an IP for Your Mobile Game

Jun 02 2019 | 00:28:16

00:00 / 00:28:16

Show Notes

Brian Sapp, VP User Acquisition at Jam City, discusses how to conquer IPs in games, including the pros of partnerning with IPs, how game developers can get an IP, the ideal marketing strategy for them, and more. Read the edited highlights here: https://www.ironsrc.com/podcasts/how-to-secure-an-ip-for-your-mobile-game/

Other Episodes

Episode

February 22, 2023 • 00:30:08

Danny Moy | Building a mobile gaming business strategy

In this LevelUp episode, Melissa sits down with Danny Moy, Chief Strategy Officer at SciPlay. They dive into the role of business strategy at...

Episode 20

December 23, 2019 • 00:34:06

Mammoth Media | Creating Mobile Content and Games for Gen Z

Benoit Vatere, CEO and Founder at Mammoth Media, joins ironSource's Melissa Zeloof on LevelUp to talk everything Gen Z. Who are they? What do...

Episode 4

July 21, 2020 • 00:39:59

Newzoo | Gametech, Part 1: How Gametech is Fueling the Industry's Growth

Newzoo's CEO Peter Warman, and Market Lead of Game Developers and Publishers, Tyler Long, discuss the rapidly growing gametech ecosystem, how they mapped it...