Jam City | How to Secure an IP for Your Mobile Game

Jun 02 2019 | 00:28:16

00:00 / 00:28:16

Show Notes

Brian Sapp, VP User Acquisition at Jam City, discusses how to conquer IPs in games, including the pros of partnerning with IPs, how game developers can get an IP, the ideal marketing strategy for them, and more. Read the edited highlights here: https://www.ironsrc.com/podcasts/how-to-secure-an-ip-for-your-mobile-game/

Other Episodes

Episode

March 03, 2022 • 00:42:05

Playmint | Blockchain Gaming, Pt 2: Community Building

We’re back for the second episode of our blockchain gaming mini-series - this time we’re exploring how online communities are set to shape the...

Episode 20

December 23, 2019 • 00:34:06

Mammoth Media | Creating Mobile Content and Games for Gen Z

Benoit Vatere, CEO and Founder at Mammoth Media, joins ironSource's Melissa Zeloof on LevelUp to talk everything Gen Z. Who are they? What do...

Episode 8

September 03, 2018 • 00:20:54

Zeptolab | Balancing Ad Monetization with User Experience

Jane Anderson, Head of Ad Monetization at Zeptolab, shares how she’s seen the game industry change over the last few years, provides insights on...