We’re back for the second episode of our blockchain gaming mini-series - this time we’re exploring how online communities are set to shape the future of blockchain games. Join Melissa Zeloof, VP Marketing at ironSource, along with Anton Backman and Kenrick Drijoningen from Play Ventures, and our guest Jon Jordan, Consultant at Playmint, for the conversation.
Together they explore the ins and outs of Discord communities, the biggest challenge traditional game developers have in the space, and the dichotomy between performance marketing and community building.
Tune in here or keep reading for the edited highlights: https://www.is.com/community/podcasts/levelup/blockchain-communities-playmint/
Tune in to hear how Jeff Gurian, VP Ad Monetization and Marketing at leading game publisher Kongregate, views the monetization and game marketing loop,...
Eitan Reisel, former lead in Google’s gaming division and founder of VGames, an investment firm focused specifically on unearthing the next generation of Israeli...
Getting people to your app store page is just half the ASO battle. How do game marketers make sure they’re also setting up their...