In this LevelUp episode, Melissa Zeloof sits down with Stefano Accossato, Head of Business Development at TutoTOONS. They discuss how TutoTOONS is thinking about IP and brand partnerships, the challenges and opportunities they face, and how they communicate the value of these partnerships to brands.
Getting people to your app store page is just half the ASO battle. How do game marketers make sure they’re also setting up their...
Paula Neves, Product Manager at Square Enix, breaks down the principles behind behavioral economics and how they can be applied to monetize free-to-play games...
Simon Davis, Co-Founder and CEO at Mighty Bear Games, joins Melissa Zeloof in our "What I wish I knew when..." series to talk about...