UserWise | The psychology of in-game personalization

October 13, 2022 • 00:27:34
UserWise | The psychology of in-game personalization
LevelUp
UserWise | The psychology of in-game personalization

Oct 13 2022 | 00:27:34

/

Show Notes

In this episode of LevelUp, Tom Hammond, CEO & Co-Founder of UserWise sits down with our host Melissa Zeloof, VP Marketing at ironSource. They discuss how game developers can better understand user psychology, putting user motivations into action within a game, and how game developers can utilize personalization with LiveOps. 

Tune in here or read the transcript: https://www.is.com/community/podcasts/levelup/tom-hammond-userwise-in-game-personalization/

Other Episodes

Episode 5

July 28, 2020 • 00:17:09
Episode Cover

Seenax | Indie Series, Part 1: What I Wish I Knew When Choosing a Game Publisher

This is the first episode in our new series for indie developers called, “what I wish I knew when.” Host Melissa Zeloof welcomes Gabriel...

Listen

Episode 4

September 18, 2019 • 00:30:18
Episode Cover

Voodoo | Creating a Culture Code for Winning Game Teams

Sophie Vo, Game Lead at Voodoo, joins Melissa Zeloof from ironSource and Joe Kim from GameMakers on LevelUp: Game Product Managers Edition. Find out...

Listen

Episode 8

October 08, 2020 • 00:28:32
Episode Cover

Lockwood Publishing | Avakin Life, the Metaverse, and Games as Social Media

Oliver Kern, Chief Commercial Officer at Lockwood Publishing, who are behind the hit mobile game Avakin Life, joins Melissa Zeloof to discuss the challenges...

Listen