UserWise | The psychology of in-game personalization

October 13, 2022 00:27:34
UserWise | The psychology of in-game personalization
LevelUp
UserWise | The psychology of in-game personalization

Oct 13 2022 | 00:27:34

/

Show Notes

In this episode of LevelUp, Tom Hammond, CEO & Co-Founder of UserWise sits down with our host Melissa Zeloof, VP Marketing at ironSource. They discuss how game developers can better understand user psychology, putting user motivations into action within a game, and how game developers can utilize personalization with LiveOps. 

Tune in here or read the transcript: https://www.is.com/community/podcasts/levelup/tom-hammond-userwise-in-game-personalization/

Other Episodes

Episode 5

July 28, 2020 00:17:09
Episode Cover

Seenax | Indie Series, Part 1: What I Wish I Knew When Choosing a Game Publisher

This is the first episode in our new series for indie developers called, “what I wish I knew when.” Host Melissa Zeloof welcomes Gabriel...

Listen

Episode

February 22, 2022 00:32:15
Episode Cover

Play Ventures | Blockchain Gaming, Part 1: The Fundamentals

It’s the buzzword on everyone’s lips: blockchain games. Melissa Zeloof, VP Marketing at ironSource, kicks off the first episode in a new mini-series all...

Listen

Episode

May 04, 2023 00:40:47
Episode Cover

Sophie Vo | Leadership in games: solving the human puzzle genre

In this LevelUp episode, Jasmine sits down with Sophie Vo, GM at Savage Games. Together, they dive into the the role of empathy in...

Listen