Oliver Kern, Chief Commercial Officer at Lockwood Publishing, who are behind the hit mobile game Avakin Life, joins Melissa Zeloof to discuss the challenges of building a “virtual world” game (how does one integrate a live music concert from a real life pop star into a mobile game?!), how they scaled their daily active users to 1.5M, the metaverse, and games as the new social media.
Melissa Zeloof welcomes Noa Eckstein, Director of Creative Performance at ironSource Luna, to discuss all things in-ad data, including Playworks' process for optimizing ad...
Herdjie Zhou co-founder and CEO of Lucky Kat Studios, speaks about the process of building his own gaming studio from the buttom up and...
In this LevelUp episode, Melissa sits down with Josh Burns, Senior Director of Business Development at FunPlus. They get into the history of IPs...