Nexon | Bridging East and West in Gaming

Episode 3 April 10, 2018 00:35:25
Nexon | Bridging East and West in Gaming
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Nexon | Bridging East and West in Gaming

Apr 10 2018 | 00:35:25

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Show Notes

Warren Woodward, Director of User Acquisition at Nexon, shares his insights on mobile user acquisition, the importance of soft launches (can you get away without one?) and what it’s like bringing games from East to West and vice versa. Read the edited highlights here: https://www.ironsrc.com/podcasts/bridging-east-and-west-in-gaming/

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