Nexon | Bridging East and West in Gaming

Apr 10 2018 | 00:35:25

00:00 / 00:35:25

Show Notes

Warren Woodward, Director of User Acquisition at Nexon, shares his insights on mobile user acquisition, the importance of soft launches (can you get away without one?) and what it’s like bringing games from East to West and vice versa. Read the edited highlights here: https://www.ironsrc.com/podcasts/bridging-east-and-west-in-gaming/

Other Episodes

Episode 9

June 23, 2019 • 00:15:28

Homa Games | How to Make Hyper-Casual Games, Part 4: Checking In

Next up in our hyper-casual series, Vincent Hart de Keating, Managing Director at Homa Games gives us an update on genre and where it...

Episode 18

October 10, 2019 • 00:43:04

Quantic Foundry | Analyzing Gamer Behavior, Psychology, and Motivations

Nick Yee, Co-Founder at Quantic Foundry, explains how the gaming industry is beginning to standardize user behavior analysis and breaks down the 12 factors...

Episode 1

August 29, 2019 • 00:31:01

ironSource | Why Game Growth is a Loop and not a Funnel

Yevgeny Peres, VP Growth at ironSource, explains why game developers just look at growth as a funnel and not a loop, how he came...