In this LevelUp episode, Melissa gets into building the dream creative team with Vitaly Gladkov, Creative Department Lead at AppQuantum. They attempt to finally answer the question: does it just make sense to move your creatives all in-house? Bonus content includes: why do you need a creative team anyway?
Tune in here or read the highlights: https://www.is.com/community/podcasts/levelup/vitaly-gladkov-appquantum-building-creatives/
Host Melissa Zeloof is joined by Nate Morgan, Global Gaming Lead at Facebook Audience Network, to discuss the rise of in-game ads and the...
Erin O'Brien, Head of Culture at Gram Games, discusses what it means to set company culture as a business imperative and shares her secret...
Pieter Kooyman, Chief Advertising Officer at Miniclip, sets the record straight on programmatic mediation and predicts what the mobile games industry can expect to...