Kwalee | How to Make Hyper-Casual Games, Part 3: Marketing

Episode 4 January 13, 2019 00:22:19
Kwalee | How to Make Hyper-Casual Games, Part 3: Marketing
LevelUp
Kwalee | How to Make Hyper-Casual Games, Part 3: Marketing

Jan 13 2019 | 00:22:19

/

Show Notes

In our next installment of our dedicated hyper-casual series, Ryan Davies, Digital Marketing Manager at Kwalee, tells us how his team runs successful user acquisition campaigns for hyper-casual games, which tools they rely on, and his thoughts on failing (hint: it's key). Read the edited highlights here: https://www.ironsrc.com/podcasts/whats-the-hype-with-hyper-casual-games-part-3-marketing/

Other Episodes

Episode 5

May 17, 2018 00:23:30
Episode Cover

Gram Games | Setting Company Culture as a Business Imperative

Erin O'Brien, Head of Culture at Gram Games, discusses what it means to set company culture as a business imperative and shares her secret...

Listen

Episode

January 07, 2025 00:27:43
Episode Cover

Yi Gong | How Tilting Point is unlocking the value of D2C webstores

In this LevelUp episode, Melissa Zeloof sits down with Yi Gong, VP of Growth at Tilting Point. They get into how Tilting Point is...

Listen

Episode

January 10, 2023 00:33:08
Episode Cover

Matej Lanacaric | Going off autopilot: Creating a culture of experimentation in UA teams

In this episode of LevelUp, Melissa sits down with Matej Lancaric, UA consultant extraordinaire, host of the 2 & a half gamers podcast, and...

Listen