Playtika | How a Single Games Company Monetizes Multiple Genres

Episode 19 December 05, 2019 00:23:56
Playtika | How a Single Games Company Monetizes Multiple Genres
LevelUp
Playtika | How a Single Games Company Monetizes Multiple Genres

Dec 05 2019 | 00:23:56

/

Show Notes

Adi Shalom, Ad Monetization Team Leader at Playtika, joins ironSource’s Melissa Zeloof to discuss all things monetization, including how his team is structured, their weekly habit for success, tips for optimizing the waterfall, and more. Read the edited highlights here: https://www.ironsrc.com/podcasts/how-a-single-studio-monetizes-multiple-game-genres/

Other Episodes

Episode 8

October 08, 2020 00:28:32
Episode Cover

Lockwood Publishing | Avakin Life, the Metaverse, and Games as Social Media

Oliver Kern, Chief Commercial Officer at Lockwood Publishing, who are behind the hit mobile game Avakin Life, joins Melissa Zeloof to discuss the challenges...

Listen

Episode 21

February 12, 2020 00:31:15
Episode Cover

App Annie | Discoverability is Just Half the ASO Battle

Getting people to your app store page is just half the ASO battle. How do game marketers make sure they’re also setting up their...

Listen

Episode 11

October 29, 2020 00:56:29
Episode Cover

Facebook Audience Network | The Innovations of In-Game Advertising

Host Melissa Zeloof is joined by Nate Morgan, Global Gaming Lead at Facebook Audience Network, to discuss the rise of in-game ads and the...

Listen