Quantic Foundry | Analyzing Gamer Behavior, Psychology, and Motivations

Oct 10 2019 | 00:43:04

00:00 / 00:43:04

Show Notes

Nick Yee, Co-Founder at Quantic Foundry, explains how the gaming industry is beginning to standardize user behavior analysis and breaks down the 12 factors that motivate gamers to keep playing. Plus, he reveals the biggest surprise his team discovered in their research on player psychology and how game developers can leverage it to their advantage. Read the edited highlights: https://www.ironsrc.com/podcasts/analyzing-gamer-behavior-psychology-motivations/

Other Episodes

Episode 10

October 22, 2020 • 00:48:10

Hiro Capital, Barclays | Gametech, Part 2: The Investor Perspective

Melissa Zeloof is joined by Spike Laurie, Venture Director at Hiro Capital, and Mario Lu, VP at Barclays and Lead Analyst for video game...

Episode

October 27, 2025 • 00:32:08

Chirag Ambwani | The data of LiveOps with Sensor Tower

In this LevelUp episode, Melissa Zeloof sits down with Chirag Ambwani, SVP Gaming & Entertainment at Sensor Tower, to discuss the data of LiveOps...

Episode 5

October 30, 2019 • 00:56:03

NBCU | Game Analysis and Building the Right Data Infrastructure for F2P Games

Andrew Waag, Manager of Data Analytics at NBC Universal and Victor Wang, Senior Product Manager Mobile Games at NBC Universal joins Melissa Zeloof from...