Quantic Foundry | Analyzing Gamer Behavior, Psychology, and Motivations

Episode 18 October 10, 2019 00:43:04
Quantic Foundry | Analyzing Gamer Behavior, Psychology, and Motivations
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Quantic Foundry | Analyzing Gamer Behavior, Psychology, and Motivations

Oct 10 2019 | 00:43:04

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Show Notes

Nick Yee, Co-Founder at Quantic Foundry, explains how the gaming industry is beginning to standardize user behavior analysis and breaks down the 12 factors that motivate gamers to keep playing. Plus, he reveals the biggest surprise his team discovered in their research on player psychology and how game developers can leverage it to their advantage. Read the edited highlights: https://www.ironsrc.com/podcasts/analyzing-gamer-behavior-psychology-motivations/

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