In this LevelUp episode, Melissa gets into building the dream creative team with Vitaly Gladkov, Creative Department Lead at AppQuantum. They attempt to finally answer the question: does it just make sense to move your creatives all in-house? Bonus content includes: why do you need a creative team anyway?
Tune in here or read the highlights: https://www.is.com/community/podcasts/levelup/vitaly-gladkov-appquantum-building-creatives/
Pieter Kooyman, Chief Advertising Officer at Miniclip, sets the record straight on programmatic mediation and predicts what the mobile games industry can expect to...
Live from Gamefest 2019 in the Negev Desert, Melissa chats with Chandra Macias Hill from Mobilityware, Fabian Hersen from Ketchapp, Brian Sapp from Jam...
Nir Miretzky, Chairman of GameIS, covers everything on what it takes to establish and maintain strong game communities and illustrates the trends and challenges...