Tune in to hear how Jeff Gurian, VP Ad Monetization and Marketing at leading game publisher Kongregate, views the monetization and game marketing loop,...
Paula Neves, Product Manager at Square Enix, breaks down the principles behind behavioral economics and how they can be applied to monetize free-to-play games...
In this LevelUp episode, Melissa sits down with Anna Popereko, Game Design Consultant at ironSource from Unity. They talk about the importance of user...