Nexon | Bridging East and West in Gaming

Apr 10 2018 | 00:35:25

00:00 / 00:35:25

Show Notes

Warren Woodward, Director of User Acquisition at Nexon, shares his insights on mobile user acquisition, the importance of soft launches (can you get away without one?) and what it’s like bringing games from East to West and vice versa. Read the edited highlights here: https://www.ironsrc.com/podcasts/bridging-east-and-west-in-gaming/

Other Episodes

Episode

February 22, 2023 • 00:30:08

Danny Moy | Building a mobile gaming business strategy

In this LevelUp episode, Melissa sits down with Danny Moy, Chief Strategy Officer at SciPlay. They dive into the role of business strategy at...

Episode

February 22, 2022 • 00:32:15

Play Ventures | Blockchain Gaming, Part 1: The Fundamentals

It’s the buzzword on everyone’s lips: blockchain games. Melissa Zeloof, VP Marketing at ironSource, kicks off the first episode in a new mini-series all...

Episode 14

June 02, 2019 • 00:28:16

Jam City | How to Secure an IP for Your Mobile Game

Brian Sapp, VP User Acquisition at Jam City, discusses how to conquer IPs in games, including the pros of partnerning with IPs, how game...