Nexon | Bridging East and West in Gaming

Apr 10 2018 | 00:35:25

00:00 / 00:35:25

Show Notes

Warren Woodward, Director of User Acquisition at Nexon, shares his insights on mobile user acquisition, the importance of soft launches (can you get away without one?) and what it’s like bringing games from East to West and vice versa. Read the edited highlights here: https://www.ironsrc.com/podcasts/bridging-east-and-west-in-gaming/

Other Episodes

Episode 17

October 02, 2019 • 00:31:09

Square Enix | Behavioral Economics in Games: Monetizing Tightwads, Spendthrifts, and the Unconflicted

Paula Neves, Product Manager at Square Enix, breaks down the principles behind behavioral economics and how they can be applied to monetize free-to-play games...

Episode 14

February 11, 2021 • 00:25:41

GamesBiz | Indie Series, Part 3: Getting Started with Mobile Game Monetization

In the fourth episode of “What I Wish I Knew When...”, our series for indie developers, Melissa Zeloof is joined by Bozo Jankovic, who...

Episode

January 10, 2023 • 00:33:08

Matej Lanacaric | Going off autopilot: Creating a culture of experimentation in UA teams

In this episode of LevelUp, Melissa sits down with Matej Lancaric, UA consultant extraordinaire, host of the 2 & a half gamers podcast, and...