Nexon | Bridging East and West in Gaming

Episode 3 • April 10, 2018 • 00:35:25
Nexon | Bridging East and West in Gaming
LevelUp
Nexon | Bridging East and West in Gaming

Apr 10 2018 | 00:35:25

/

Show Notes

Warren Woodward, Director of User Acquisition at Nexon, shares his insights on mobile user acquisition, the importance of soft launches (can you get away without one?) and what it’s like bringing games from East to West and vice versa. Read the edited highlights here: https://www.ironsrc.com/podcasts/bridging-east-and-west-in-gaming/

Other Episodes

Episode 4

January 13, 2019 • 00:22:19
Episode Cover

Kwalee | How to Make Hyper-Casual Games, Part 3: Marketing

In our next installment of our dedicated hyper-casual series, Ryan Davies, Digital Marketing Manager at Kwalee, tells us how his team runs successful user...

Listen

Episode 1

February 07, 2018 • 00:27:27
Episode Cover

Kongregate | The Monetization and Marketing Loop

Tune in to hear how Jeff Gurian, VP Ad Monetization and Marketing at leading game publisher Kongregate, views the monetization and game marketing loop,...

Listen

Episode

April 17, 2023 • 00:38:51
Episode Cover

Lisa Brunette | Narrative in mobile games: why the story matters

In this LevelUp episode, Melissa sits down with Lisa Brunette, Narrative Designer and Game Writer at Brunette Games. They take a deep dive into...

Listen