Dan Greenberg, Chief Design Officer at ironSource and founder of its in-house ad creative studio Playworks, discusses the world of ad creatives in the gaming industry, where it is headed, and how he built a world-class creative team that’s produced over 4,000 creatives for games ranging from Call of Duty Mobile to Homescapes. Read the transcript: https://www.ironsrc.com/podcasts/how-to-build-a-world-class-creative-team/
Adi Shalom, Ad Monetization Team Leader at Playtika, joins ironSource’s Melissa Zeloof to discuss all things monetization, including how his team is structured, their...
This is the fourth episode in our Emerging Markets mini-series, co-hosted with Tom Wijman, Senior Games Market Analyst at Newzoo. Founded in 2007, Newzoo...
Blockchain and gaming and the metaverse? Oh my. Elad Yakobowicz, Founder at Business Evolution explores the state of the metaverse today and how blockchain...