In this LevelUp episode, Melissa sits down with Josh Burns, Senior Director of Business Development at FunPlus. They get into the history of IPs in mobile games, what to look for in an IP, their role in 2023, Josh's advice for smaller studios looking to leverage them, and more.
Tune in here or read the highlights: https://www.is.com/community/podcasts/levelup/mastering-the-world-of-ips/
Catch Melissa Zeloof chatting with VP Growth Yevgeny Peres all about Step 3 of the Growth Loop - optimizing monetization and maximizing LTV. Yevgeny...
LevelUp is kicking off our new miniseries on game product management with Joe Kim, founder at GameMakers. In this pilot episode, Joe breaks down...
Andrew Stone, President at Random Logic Games, shares best practices for monetizing, advertising, and designing word games. What demographic plays word games most? Which...