ironSource | The Next Generation of Designing Interactive Mobile Ads

Episode 10 October 17, 2018 00:21:26
ironSource | The Next Generation of Designing Interactive Mobile Ads
LevelUp
ironSource | The Next Generation of Designing Interactive Mobile Ads

Oct 17 2018 | 00:21:26

/

Show Notes

Dan Greenberg, Chief Creative Officer at ironSource, shares what goes into designing hit playable ads, discusses where we can expect to see AR pop into mobile gaming, and reveals the game studio he admires most (spoiler - they build games for toddlers). Read the edited highlights here: https://www.ironsrc.com/podcasts/the-next-generation-of-interactive-mobile-ads/

Other Episodes

Episode 3

November 21, 2019 00:18:12
Episode Cover

Ketchapp, Mobilityware, Jam City, Kwalee | Merging Monetization and Marketing

Live from Gamefest 2019 in the Negev Desert, Melissa chats with Chandra Macias Hill from Mobilityware, Fabian Hersen from Ketchapp, Brian Sapp from Jam...

Listen

Episode

June 03, 2025 00:44:47
Episode Cover

John Wright | The new mobile market according to John Wright

In this LevelUp episode, Melissa Zeloof sits down with John Wright, CEO at Turborilla and ex-VP of Mobile Games at Kwalee, to discuss his...

Listen

Episode 9

October 02, 2018 00:18:24
Episode Cover

Gram Games | User Acquisition for Mobile Games

Tatyana Bogatyreva, Head of User Acquisition at Gram Games, discusses mobile user acquisition strategy and the differences between UA in ad-driven games and IAP-heavy...

Listen