Zeptolab | Balancing Ad Monetization with User Experience

Episode 8 September 03, 2018 00:20:54
Zeptolab | Balancing Ad Monetization with User Experience
LevelUp
Zeptolab | Balancing Ad Monetization with User Experience

Sep 03 2018 | 00:20:54

/

Show Notes

Jane Anderson, Head of Ad Monetization at Zeptolab, shares how she’s seen the game industry change over the last few years, provides insights on how to successfully balance user experience with ad monetization, and discusses the huge potential for brand advertisers in the gaming space. Read the edited highlights here: https://www.ironsrc.com/podcasts/balancing-ad-monetization-with-user-experience/

Other Episodes

Episode 4

February 06, 2020 00:32:26
Episode Cover

ironSource | Growth Loop, Step 1: Starting with UA, Not Monetization

In the second episode of LevelUp’s Growth Loop mini-series, ironSource’s VP Growth Yevgeny Peres walks us through Stage 1 of the Growth Loop: User...

Listen

Episode

May 22, 2023 00:34:14
Episode Cover

The Unity Gaming Report | Diving in with the team behind it

In this LevelUp episode, Melissa sits down with Emory Irpan and Nathan TenBoer, Director of Operations, Consultancy, and Insights and Lead Partner Manager and...

Listen

Episode 1

August 06, 2019 00:34:17
Episode Cover

GameMakers | How Root Cause Analysis Optimizes Game Design

LevelUp is kicking off our new miniseries on game product management with Joe Kim, founder at GameMakers. In this pilot episode, Joe breaks down...

Listen