Miniclip | The Future of Programmatic Mediation

Jan 01 2019 | 00:19:58

00:00 / 00:19:58

Show Notes

Pieter Kooyman, Chief Advertising Officer at Miniclip, sets the record straight on programmatic mediation and predicts what the mobile games industry can expect to see in the near future. Read the edited highlights here: https://www.ironsrc.com/podcasts/the-future-of-programmatic-mediation/

Other Episodes

Episode

November 21, 2022 • 00:33:10

HypGames | The evolution of mobile sports games

In this episode of the LevelUp podcast, Mike Taramykin, CEO at HypGames, sits down with our host Melissa Zeloof, VP Marketing at ironSource. They...

Episode 4

February 06, 2020 • 00:32:26

ironSource | Growth Loop, Step 1: Starting with UA, Not Monetization

In the second episode of LevelUp’s Growth Loop mini-series, ironSource’s VP Growth Yevgeny Peres walks us through Stage 1 of the Growth Loop: User...

Episode 14

June 02, 2019 • 00:28:16

Jam City | How to Secure an IP for Your Mobile Game

Brian Sapp, VP User Acquisition at Jam City, discusses how to conquer IPs in games, including the pros of partnerning with IPs, how game...