Miniclip | The Future of Programmatic Mediation

Jan 01 2019 | 00:19:58

00:00 / 00:19:58

Show Notes

Pieter Kooyman, Chief Advertising Officer at Miniclip, sets the record straight on programmatic mediation and predicts what the mobile games industry can expect to see in the near future. Read the edited highlights here: https://www.ironsrc.com/podcasts/the-future-of-programmatic-mediation/

Other Episodes

Episode 2

September 04, 2019 • 00:35:46

N3twork, Smule | How Game Product and UA Teams Can Work Better Together

Next in our GPM series, Nebojsa Radovic, Director of Performance Marketing at N3twork, and Jon Lau, Director of User Acquisition at Smule discuss why...

Episode

April 03, 2023 • 00:31:03

Om Tandon | UX in games: User-centered vs human-centered design

In this LevelUp episode, Melissa sits down with Om Tandon, UX Director at UX Reviewer Games Consultancy. They dive into what makes good UX,...

Episode 2

April 21, 2020 • 00:50:11

Games2Win | Emerging Markets with Newzoo, Part 2: India

This is the second episode in our Emerging Markets mini-series, co-hosted with Tom Wijman, Senior Games Market Analyst at Newzoo. Founded in 2007, Newzoo...