Latest Episodes
5
Simpool | How to Balance and Design Your Game Economy
In this episode of LevelUp, Guy Bar Sade, co-founder and CEO at Simpool, breaks down everything around building in-game economies. Guy offers tips to...
2
ironSource | Growth Loop, Step 2: Monetizing F2P Games
In the third episode of LevelUp’s Growth Loop mini-series, ironSource’s VP Growth Yevgeny Peres walks us through Stage 2 of the Growth Loop: Monetization....
21
App Annie | Discoverability is Just Half the ASO Battle
Getting people to your app store page is just half the ASO battle. How do game marketers make sure they’re also setting up their...
4
ironSource | Growth Loop, Step 1: Starting with UA, Not Monetization
In the second episode of LevelUp’s Growth Loop mini-series, ironSource’s VP Growth Yevgeny Peres walks us through Stage 1 of the Growth Loop: User...
20
Mammoth Media | Creating Mobile Content and Games for Gen Z
Benoit Vatere, CEO and Founder at Mammoth Media, joins ironSource's Melissa Zeloof on LevelUp to talk everything Gen Z. Who are they? What do...
19
Playtika | How a Single Games Company Monetizes Multiple Genres
Adi Shalom, Ad Monetization Team Leader at Playtika, joins ironSource’s Melissa Zeloof to discuss all things monetization, including how his team is structured, their...